This CD includes 33 favorite pathetic phrases that, if you're in sales, you should avoid like the bubonic plague. These commonly used phrases can make you sound pathetic during a sales call. You know, you have to look good to make a good first impression. It’s not enough to look good; you also have to sound good. What you say and how you say it will go a long way in differentiating you from the vast majority of mediocre salespeople that you're competing with. The mediocrity crowd has but one entry requirement - you must talk a lot and shoot from the lip. Preparation always beats improvisation. In sales, the less you say, the smarter you'll sound.